The New York Times article New York (NYT) — The New Yorker, in its new cover story on the Netflix program Star, reports that Netflix is now making its first investment in the new program, which is a combination of an original series and live-streaming of its existing content.
Netflix will make a $1.9 billion investment in Star and will partner with the company to deliver personalized video content, podcasts and other content on the streaming service.
Netflix+ users will also be able to stream Star’s original programming in a personalized way.
The article notes that the program will be based on Netflix’s original content and not its own content, with content from Netflix and other sources being included in the program.
It adds that Netflix+ members will have access to the content from Star, but that will not include live-viewed content.
The New Republic, in a profile of Netflix CEO Reed Hastings in March, also reported that Netflix will not be participating in Star as part of its investment.
Netflix said it would be “inclusive” in the investment, which it described as “an investment in a new way to help us better serve our audiences.”
It said it also would partner with Netflix+ for its original content.
The Star program is set to debut on June 3, 2019.
